WynnBet App (WYNN) Is For Sale, CEO Cites Unsustainable Sports Betting Market – DKNG, PDYPY, MGM, CZR mentioned by James R. Wigen of Independent Financial Management
Only a few months after launching an advertising campaign that featured the gigantic presence and personality of former NBA star Shaquille O’Neal, online sportsbook WynnBet is for sale. The move signals what may be a thinning out of the online sports betting industry, which currently has a crowded field of apps vying for market share, as reported by Dan Holmes.
My view, there is no doubt the online gambling companies will consolidate over the coming months, as many of the smaller companies will not be able to spend for new customers and compete with the bigger companies. I think this bolds very well for DraftKings, DKNG, Fanduel (PDYPY), BetMGM (MGM) & Caesar’s (CZR).
The online gambling business can’t support 10+ companies competing, however, with the expected revenue sports betting and igaming (which is playing casino games online) are projected to generate in the coming years, which could exceed 30+ billion. If this number is even close, a 25% market share for each of the four companies I listed above can provide for a very nice business.
For any company which does not offer brick and mortar locations, advertising will always be a large cost for the company, however, if sports betters and igaming customers would rather not travel to Casinos, use their mobile devices or television to place bets, not having brick and mortar costs of operations could be a tremendous advantage.
Many older people may not want to use mobile devices to place wagers, however, moving forward apps are now being loaded on your television, so it is not necessary to place bets on a little hand held device, it will be on your 60+” television screen.
Most people watch sports on large television screens now, and on those large screens you will be able to make bets, and purchase goods like sneakers while watching an NBA game or your favorite golfer’s shirt. The technology is all there right now to make it happen, and it will be available very soon.
It is all coming together right now, and in the end, there will only be a few winners when it comes to streaming, content creators, gaming, online sports betting and igaming. It makes sense to me the WynnBet app is for sale, they don’t want to move away from their brick and mortar business concept, however, we shall see in the coming years how many people find it more enjoyable and bet more often sitting at home instead of traveling to places like Las Vegas.
My guess is they will stay home, still go to places like Vegas to get out of the house occasionally, however, they will play more often at home than they did traveling to Casinos. Covid / Flu will never end, how people handle it moving forward will play an important part in at home gaming, sports betting and igaming.
All opinions expressed by James Wigen on this website are solely his opinions and do not reflect the opinions of IFP Advisors, LLC, dba Independent Financial Partners, (IFP). Investment Advice offered through IFP Advisors, LLC, dba Independent Financial Partners (IFP), a Registered Investment Adviser. IFP and Independent Financial Management are separate entities.
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